Women love to wear lipstick. In some cultures, it’s even a family tradition to pass down the special heirlooms from generation to generation. And what you wear on your lips definitely makes a statement about who you are as a person — so why not go for something more ethical?
Here are five reasons why women prefer buying ethical lipstick:
1) Support for small business women and local communities.
By purchasing from an ethical, vegan lipstick company, you are supporting small business women and local communities. Many of these businesses are charities themselves! Not only will you be helping to develop their business, but also the local economy by giving money back to your community. By supporting small businesses, you also create jobs for your community.
2) Cruelty-free products.
Many makeup brands test their cosmetics on animals, but ‘ethical’ lipstick companies are cruelty-free.
This means they don’t test their products on animals, and they’re against animal testing — which is always a plus!
3) “Good” ingredients.
Whilst some brands do use what’s considered to be bad ingredients by ethical standards, such as beeswax and lanolin, ethical lipstick companies use ingredients that are good for you — such as organic shea butter, jojoba oil, and Vitamin E.
4) Longer-lasting products.
Ethical makeup is great for your skin — they’re usually non-comedogenic (meaning they don’t clog up your pores) and won’t cause any breakouts. They also last longer than your regular makeup, so you won’t need to keep re-applying. Ethical products tend to have a better overall effect because they’re made with both form and function in mind — meaning that the end result is a long-lasting impression of class and sophistication.
5) Balanced pH levels.
Ethical lipstick companies formulate their products to have a balanced pH level, unlike many mainstream brands, which are highly alkaline from all the chemicals they contain. Not only is this bad for your lips, but it’s also bad for your skin. At a balanced pH level, your lipstick will condition your lips and not dry them out — ultimately making it easier to use!
All in all, buying ethical makeup over regular brands has so many advantages that people should really consider going vegan when it comes to beauty products. After all, what doesn’t kill you makes you stronger! When looking for ethical makeup, make sure to check out vegan brands online and check out Cruelty-Free International’s list of companies that don’t test on animals.