When black people are looking to buy hair products, they often find themselves sifting through a sea of brands that are not black owned hair products they like. This is because these women have been the largest demographic for beauty product use in America since 2013 according to Forbes. Black-owned companies want to offer black customers more than just an opportunity to purchase their goods; they also want them to feel included and represented when using their products. If you’re interested in changing your current hair routine or trying out new products, here’s a list of black-owned beauty brands worth checking out.
There are many black-owned haircare brands on the market today, and each offers a unique set of products and services so it can be hard to know which one is right for you. With that in mind, we’ve put together a list of some of our favorite black-owned hair brands so you can start shopping with confidence. Here are just a few of the many brands out there: Nappturality, Kinky Curly, Carol’s Daughter, Shea Moisture, Curly Hair Care, Aunt Jackie’s, and black-owned barbershops. These businesses offer high-quality products that have been formulated specifically for African Hair.
Some of the African haircare brands mentioned can be a bit more expensive than other commercial products you may be used to because black hair needs special attention, black hair is often more coarse and wavy compared to other types of ethnicities.
One more reason black-owned haircare businesses are worth looking into is that they support the black community through their products, customer service, charitable donations, or some combination thereof. For example, Shea Moisture has partnered with Women’s Empowerment programs in Africa while Nappturality donates proceeds from each sale made on its website to benefit sickle cell anemia research efforts.
In addition to finding high-quality black hair care products, another great way to support black-owned businesses is by visiting black-owned barbershops. Not only do these establishments offer haircuts and styling services for men, but they also often sell a variety of black owned hair products specifically designed for African American hair.
With black hair care products being more popular than ever, it’s important to get to know the businesses that make them. By supporting black-owned hair brands, we can help create jobs and build wealth within our community. So next time you’re in need of some new shampoo, conditioner, or styling gel, be sure to check out one of the awesome haircare brands listed above.
We hope this information has been useful to you.
